The line between performance and identity has become increasingly blurred in music. Be it EsDeeKid’s carefully hidden persona or Gorillaz’s quarter-century of lore, artists now construct themselves as deliberately as they write songs. Every physical action and digital trace carries a magnitude of importance. Optics are king, and a misstep could spell the end of an artist’s career.
Singer-songwriter Phil Elverum, talking to the Daily from his home studio in Anacortes, Washington, USA, has noticed this modern obsession with a carefully crafted image. “I think it’s an expression of what’s happening in the culture at large,” he says, gesturing for emphasis. “Everyone on social media is always performing for their followers, so everyone is used to putting on a face and presenting themselves in an idealized way.”
The goal of “perfect” performance is not restricted to social media or mainstream artists. “I think that it’s even finding expression in independent music,” Elverum adds.
Performing as The Microphones and Mount Eerie, Elverum leans into lo-fi production, recording many songs with analog tape recorders and sparse acoustic arrangements. From hellish sound collages to delicate love stories, his music exudes vulnerability. The result is an intimate sonic landscape listeners can immerse themselves in.
Having released more than 40 records since the 1990s, with standouts like The Glow Pt. 2 shaping the independent scene, Elverum is no stranger to the pressures of presentation. Like many public figures, he holds his actions in high regard — but rather than chasing flawlessness, he actively avoids it. “People forgot that human touch is so important,” says Elverum, who is known for manning his own merchandise booth when on tour.
Still, his goal of showcasing imperfection is most evident in his music. “My mind was formed in the era where sloppiness and imperfection were important to feature prominently,” Elverum says. His musical identity is shaped by Seattle’s grunge scene, which he describes as “raw and imperfect.” That era of music was not burdened by today’s technology, a development which tends to eliminate the mistakes and human touch that make recording music so special in the first place.
Hence, the contrast between Elverum’s sound and the majority of today’s new music is evident.
“I’m weirded out by how clean everything sounds. Also, people’s singing is so pretty.” He laughs, flashing a wide grin. “What’s up with that?”
Our algorithm-driven world is relentless in its crusade to force individuals into fixed boxes. Whether it’s new technology or the latest viral trends, the pressure to conform to social pressures seems unavoidable. In this day and age, a student showing up to class in skinny jeans would likely face judgement from classmates — even though the opposite might have been true ten years ago. Elverum faces a similar dilemma. Instead of skinny jeans in a room of straight-cut or bootleg denim, he arrives at a technically faultless musical landscape armed with uneven vocals and untamed instrumentals.
How has he resisted the expectations of conformity from the music industry, remaining aligned with his north star of imperfection? “I’ve just been careful to maintain my own weird little corner off to the side [and] to not really participate in the music industry as a whole in a way that feels like it’s beyond me,” Elverum explains.
His independence, facilitated through his own label P.W. Elverum & Sun, allows him to release and sell his work on his own terms.
“I don’t work with other labels, I’m small, so I’m free and liberated to just do whatever I want. Also, I don’t really follow music very well, so I don’t even know what the expectations would be… I know how to do one thing, and that’s just what I do. If I were to try to do something that would be well-received or cool, it would be embarrassing and it would not work.”
The authenticity with which Elverum pursues his craft is poignant. Despite the talent and influence he has accumulated, he has not abandoned his ethos of imperfection for a path that almost certainly would have brought more commercial and financial success.
At his essence, Elverum is an artist, and while he may continue to ponder the mysteries of human existence through his music, one thing he does not question is the importance of making art. “My ideal is to be engaged with some kind of art practice. Whatever it is, if it’s music or something else, I don’t know,” Elverum says.
“That’s who I am. That’s who I want to be. That’s the life I want to live, until I die.”